I love marketing. Really, truly, wholeheartedly. The feeling of cracking the insight and crafting a brief that makes a creative team lean in — is there anything better? Maybe it's finding the right production team to bring it to life. Or the people and stories themselves. The long shoot days, coffee at whatever hour. Pushing the final assets live and seeing the press roll in. The awards — we don't do it for the awards, but oh how reassuring to have our craft recognized by the industry. Ultimately it's about the impact. The entire journey? Priceless.

About me.

Award winning Marketer. Trained chef.

I've built work at the intersection of culture and craft — most recently as Global Brand Marketing Lead at Meta, leading campaigns that have earned Gold Lions, AdAge's Best Ad of the Year, and 2.7 billion earned impressions. 

Before that, CPG, civic, entertainment, and luxury. I've led product marketing, social, branded content, creator strategy, entertainment partnerships, activations, OOH, TVC, and in-product integrations — sometimes all in the same quarter. My superpower is finding the human truth, building the moment around it, and mobilizing the teams — sometimes 50+ people, four agencies deep — to pull it off without losing the thread. 

I'm an AI-native marketer who moves faster and briefs sharper because of it. And inclusion has never been a box I check — I built and led Meta's company-wide Inclusive Marketing Council because work that reflects the full range of human experience doesn't just feel right. It performs better.